Ruaab is a women's artisan producer company which is an initiative by SEWA bharat to redefine, restore, and integrate traditional artistry into contemporary design.

It was an answer to economic and social struggles faced by home-based embroidery workers in Delhi and weavers in Bihar. As a result of the obstacles, the establishment of Ruaab took place.

Our motto is to help provide a robust livelihood to underprivileged women by leveraging their specialty in conventional art. Ruaab is a thread that binds artisans and people all around the world. It has developed into a community of strong women who took charge of their destinies and curated something valuable for a robust livelihood.